Parent Supports@100%: Innovation 5
Generating Public Awareness
The projects presented in the ten innovations areas are all designed to address barriers to vital services. Action teams should review all projects and prioritize those that have the best chance of addressing the barriers identified in the 100% New Mexico countywide survey. Your collaborative and result-focused local work is nothing less than heroic.
Project: Parent Supports.5.1
Project 1: The “create the parent supports@100% user-friendly website” project
This entails designing and launching a family-friendly website where the public can post vital information on all parent support services. As mentioned earlier, websites don’t just pop up easily, but there are free services online to help with design.
Project: Parent Supports.5.2
Project 2: The “be patient and focused” project
Even doing a few of these projects will make you among the best educated one percent when it comes to parent supports in your area, and one way you could put that knowhow to good use is by serving on an advisory board or commission. Many, but not all, city, county, higher ed and child welfare agencies have them. There are often more generic parent support boards or advisory panels as well, and they often need members. This could be your opportunity to ensure alignment of services becomes a reality.
Project: Parent Supports.5.3
Project 3: The “email parent supports@100% often” project
Email and social marketing are good tools for outreach. Social marketing strategies, just like website development, can be challenging, yet there are “how to” websites to help facilitate this process. Make efforts to reach all stakeholders who have the concerns of families (and all residents) on their radar, sending updates on the work of your action teams to raise awareness and garner support.
Populations to target:
- Youth-serving groups
- Family-serving groups
- Faith-based groups
- Parent support advocates and providers
- Elected officials